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Do you REAL-LY know what you are eating?

It blows my mind how many people don’t know exactly what they are eating every single day!

It is my mission to help you be as informed as possible to make the best decisions for your health.

WHAT ARE YOU BUYING?

Let’s talk a little bit about MARKETING. Anyone that has something to sell, is in some way marketing it to you.

Even if it’s a rustic stand on the side of the road selling $2 pumpkins, or a big billboard in the middle of the city, advertising is a form of marketing which is designed to encourage you to purchase something. There are a variety of methods of marketing that can finalise many sales, along with other cost-cutting practices to maximise profits.

Combine a food industry with very little regulation on the ingredients that go into a product, and a marketing industry that have learned successful methods to complete sales including manipulation & creating misleading advertisements & you have a recipe to create a society brainwashed by manipulative advertising…. that is unless you are aware that this is what is happening, and you can rise above it all and see everything for what it is!

When businesses start outsourcing employees, purchasing cheaper ingredients/ products, and automating their practices as much as possible, the ‘human’ aspect can be lost, and revenue can become the driving focus with little or no consequences for their actions. Consumers expect that all products are safe if they are on the shelf in a store, but some foods contain ingredients that make the consumer want to eat more, and therefore purchase more… and then, oh my gosh how did we have get to place in the world where there is an obesity problem worldwide and people confused and consistently failing ‘diets’ and not knowing if what they are eating is good for them or not? We got here because this state of confusion, panic, anxiety and helplessness is exactly what drives a person to make impulse purchases and decisions because of ‘the pretty lights & enticing offer to solve a problem you have’…. sad but very true.

You’ve read it many times and probably chosen to ignore, but there is no magic answer or one way better than the other, or a magic pill or even a magic surgery that will create the change you so desire unless you actually make the changes with NO intention of going back to the way you currently consume. (Harsh but very true) I realised I had to make a decision that I would learn about what I was eating to actually want to change my habits, so I did. It started with reading & learning what each ingredient was in the foods I was eating regularly. I then started looking for foods with all the ingredients I knew. Peanut Butter is a good one and one that shocked me. Changing to a peanut butter which only contained peanuts, tasted so much more savoury than the previous peanut butter I always ate that I couldn’t believe the difference in the taste of pretend peanut butter compared to real peanut butter. No wonder I craved the stuff! The amount of sugar in peanut butter astounded me! (Check it out for yourself!)

Consumers can learn what is and isn’t advertising so we can make better decisions.

Some simple food swaps can make a big difference and the more you read about each ingredient you consume, the more you will learn about foods that you want to eat and foods you would prefer to avoid.

I approached my lifestyle change with the mindset of ‘One step at a time’ I chose to take it slowly becoming better with my food slowly by making one change at a time, mastering that change, and then making another small change.

Our life is a journey, not a sprint & we might as well enjoy it on the way! Choosing to eat foods with less chemicals and ingredients we don’t even know, is one of the most beneficial ways to improve your health now and in the future.

You can think of businesses that promote all the unhealthy foods as trying to ‘trick’ you & you can choose not to fall for their very good marketing, because that is actually exactly what they are doing! When you end up choosing convenience and taste over real nutrition, you know that food is in control of you, instead of you being in control. If you feel out of control already, the worst thing you can do for your health is do something else out of control. Have you ever gone and made a smoothie during an anxiety attack? Have you ever overcome an anxiety attack easily? If you haven’t you probably haven’t made the healthy smoothie. When you feel like crap, do something that you will be proud of yourself for.

I have learned about the nutritional value of most foods & dairy and soft=drinks are so nutritionally void, that they are not of value for me to consume. I believe in treating my body like the Ferrari that requires Premium fuel for optimum performance.

I have also trialed eating less foods containing gluten, (however I don’t run to a gluten free brownie as they are also full of C.R.A.P!) especially highly processed forms such as white bread, and my gut health and bowel movements have improved with this change, so I choose to continue to eat less of this.

Among all of the health information out in the world wide web, the right information is also out there, and as I coach I teach my clients how to understand EXACTLY what they are consuming.

Think about if you own a really ‘flash’ car, it is your pride and joy. Would you fill this incredible vehicle with standard or cheap petrol? You just couldn’t right? I believe in living a balanced life and my definition of having a great relationship with food is by being in complete control of the addictive mind that sometimes tries to take over.

Are you eager to learn more right now? Okay here is some really important information about food packaging in Australia:

The ingredients list is essential on all packaging. It also requires the business to list the ingredients in order from the most to least for their product. There are no rules (to my knowledge) about the front advertising on packaging, and this is where many consumers can be ‘tricked’ into thinking they are eating something good for them, when it may not actually be. All products in Australia must also show their Country of Origin and on a scale, show how much of the ingredients were Australian or imported.

We cannot 100% trust any imported products because their rules differ country to country, however any product sold in Australia must have the nutrition panel with serving size & per 100g or mL to assist consumers to compare between products, and the ingredients. You may see some products that have a new sticker over the nutrition panel on the packaging, and this is why. Note that no product is 100% trustworthy and there is always a risk when purchasing a food product even fresh vegetables.

DO YOU NEED HELP WITH WHERE TO START?

My friend Heyley Watt & I created a Cook Book & it is loaded with more than 60 healthy & delicious recipes that we made when we started swapping some ingredients out for better ones! I also run The RF Way program which teaches participants to live their lives ‘the RF way’ – short for The Red Face Way however we live by 5 RF’s to live our very best lives and this is taught and shared in Brooke’s program.

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How I changed my life…

THE START OF SOMETHING REMARKABLE …

#365redfaces actually began in October 2015 when I was ‘once and for all’ sick of ‘falling off the band wagon’ and gaining weight again & again!

I likened my weight fluctuations to a roller coaster ride and I was absolutely sick of it!

My health suffered and I started getting sick regularly, plus I made it to within 1kg of my goal weight 3 times over ten years! Whenever I was close to my goal, I’d be super happy and start eating again and quickly fall back into bad habits.

At my heaviest I weighed 120 kilograms (264.5 pounds), however that’s another story!

I was the queen of excuses, but let’s get to the good bit!

In October 2015 I was fortunate enough to attend an absolutely inspiring talk by STEVEN BRADBURY, the LAST MAN STANDING. Steven is the Aussie that won the first ever gold medal at the Winter Olympics.

Back before I was better with selfies this is my attempt, but this is Steven Bradbury and listening to his story at a conference in October 2015 helped me realise I could be more.

Every Aussie knows his ‘story’. The man that was ‘lucky’ enough to WIN gold after all his competitors fell over. We all know what doing the ‘Steven Bradbury’ is. I listened to Steven’s story and learned that he well and truly deserved his gold medal and more, so I decided it was time to call the ‘BRADBURY in ME’ to ACTION!

And so my journey began. I contacted my friend, a personal trainer and invested in 3 sessions a week with her. I didn’t lose any weight for the first two weeks because my diet hadn’t changed.

I started eating better because I didn’t want to WASTE all of my hard work.

By December I had gone from 84kg down to 77 kilos and I went from a 5 in the ‘beep test’ to a 9 in the ‘beep test’. I was fit enough to be in the ARMY!

Nothing could stop me now!

Over Christmas I lost another 2kg and became anxious about the New Year. I wasn’t sure what I was going to commit to for my New Years resolution. I asked my dad what I was good at… and what I was put on this earth for.

My dad responded that I was born with two ears and one mouth but sometimes I got these confused. He’s a bit of a joker but this is true! I really love to talk and I am passionate about being passionate! I thought: If I put my mind to something at WORK and succeed, then why haven’t I met my WEIGHT LOSS GOAL YET?

I was motivated to make 2016 my year!

I decided to see the New Year in by making the BEST decisions for ME! I contacted my personal trainer again and asked her if she would be interested in doing a PT session first thing on NEW YEARS day. She was keen! YES!

Waking bright, fresh, and hangover free (there’s a first for everything! haha) my PT SMASHED me!

We did sprints, boxing, and all sorts of high endurance cardio training.

I was pooped! (buggered)

Christie and I ‘high-fived’ at the end of it (she did the whole workout with me) and I was off to a great start to the year AND my face was BRIGHT RED!

Almost an hour later I was at the local car wash and caught a glimpse of my face in the mirror, and it was STILL RED!

I laughed and thought I’d take a SELFIE. I started thinking about a funny slogan or hashtag to add to it: ‘While you are nursing your hangovers’… or something along these lines… ‘RED FACED is beautiful’… and then I realised I still didn’t have a NEW Years resolution, I felt AMAZING, and I wanted to feel like this every day!

So #365redfaces was born!

To keep accountable and stick to my resolution this time, I decided to be brave and share my journey on Social Media. I chose Instagram as I didn’t have many followers and I didn’t want it to be ‘too much’. I thought I might annoy people if I put a face pic on Facebook every day. With Instagram people could choose if they wanted to follow me or not.

Now just over half way there and my entire life has changed!

I have people I don’t even know following me, and all thanks to a regional newspaper: The Toowoomba Chronicle for noticing a post I made and writing a story about me.

I had started posting on Facebook inviting people to come and get #RedFaced with me once a week. I’ve met some amazing people from this!

Since new year’s day, The Toowoomba Chronicle wrote about me and not long after, a journalist from That’s Life! magazine got in touch to share my story and it’s just becoming more and more amazing!

Here are three articles from the Toowoomba Chronicle:

Article ONE

Article TWO

Article THREE

Not long after, The Warwick Daily News, and the Daily Mail Australia shared my story to their readers.

I now know of people who are choosing to take action to better themselves because of my story.

This is the best result anyone could ask for!

I want to do more and help more people achieve their goals and dreams too!

Everyone is on their own journey. Why don’t you start you own journey today and join my #21redfaces challenge?

I am doing something for ME. What are you doing for YOU?

#LetsGetRedFaced

#IChooseMe

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FREE Healthier Options PDF:

Corn Fritters with House Made Salsa, Cashew Cheese & Avocado. Side Long Black Coffee

 

HEALTHY OPTIONS FOR DINING OUT / TAKE-AWAY (in Australia)

Brookes Healthy Take Away Options

Sometimes we don’t feel like cooking, so it’s comforting to know that there are healthier options out there for those times when we just couldn’t be bothered cooking, or when we meet friends over a breakfast or dinner.

Personally I think it’s easy to eat healthy for breakfast when dining out, with many Aussie cafes embracing the ‘healthier lifestyle’ trend that I hope sticks around! Anything from Acai Bowls with house made granola to eggs and bacon & smashed avo on organic sourdough, the healthier options are everywhere when you are looking for them.

These days, almost every place you go will be accommodating to gluten and dairy free needs, and are often happy not to put butter on your bread too, as long as you ask. With a few polite questions, you can quickly create a dish into nutritious guilt-free fuel & be on your merry way to your next meal.

When we start thinking about fueling our bodies rather than eating for pleasure, our food choices start to change. I know that we can just as easily fall back into bad habits and that’s why I think it’s important to be armed with as much knowledge as possible. Knowledge can empower us to make better choices.

If you can think of any other healthy options, or if you’ve come across a menu you don’t know what to choose, let’s talk it out. Let me know and we will make the best choice together.

Bye Bye Guilty Eating and Hello to Eating for Health and Happiness!

 

Side Note:

I’m currently working on a more comprehensive list which will include as many dining out places in Australia as possible. (I purposefully wanted to keep this guide simple and with room for imagination to help empower you to make your own healthier choices.) 

If you have any great ‘healthier options’ you’d like to share, please email me: brooke@brookesaxby.com.au

Alternatively, go to the HOME page –>  Contact Me  –>  Complete the form and submit.  I will respond within 48 hours.

cafe eats
A typical Aussie Cafe Meal: Salmon patties with sweet potato & salad.
(This meal courtesy of Laurenz in Goondiwindi, Qld)
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I barely EAT, so why am I overweight?

“I don’t get it! Do skinny people EAT NOTHING!?”

This is a common misconception, and downward spiral that many overweight people can get themselves into. If this is you, or someone you know – I highly recommend you read on, and meet Heyley Watt:

Talk about incredible, brave, inspiring, phenomenal – any words that you can think of that mean something positive can describe Heyley Watt and her courage to allow me to interview her while she is on a journey of transformation to become the BEST version of herself. (This interview was recorded in September 2016.)

Click here to catch up on Heyley’s journey that started in 2016:  https://www.youtube.com/watch?v=dxDOvK9JT5U

In helping more and more people that reach out to me about their struggles and weight loss journeys, a common trend I am noticing is that many people are reducing their food intake in an effort to lose weight, and then wonder why they aren’t losing any weight even though they are ‘eating’ less. For some reason we forget about calories in the liquids we consume. I notice many people may say that they don’t eat breakfast, however if they drink 2 coffees with 2 or 3 teaspoons of sugar and some milk each morning, this is equivalent to a meal in calories.

We can sometimes tell ourselves that we aren’t ‘too bad’ because that makes us feel better. If we tell this to ourselves, and if we can believe this, with this exact same power, we can tell ourselves positive things to help change our habits.

What is one simple change you could implement this week?

 

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My Experience being flown to Sydney to appear on TV!

Here is my story about appearing on TV in July 2016.  I was contacted by the TV producers because of the personal challenge to get #redfaced everyday (#365redfaces) that I was posting on my Instagram page.
Every day I am working towards being able to help more people through my enthusiasm and zest for life that I share on social media!
Here is a timeline of how I got to the TV appearance!

#365RedFaces – July 2016

In July 2016, I was fortunate enough to be flown to Sydney to appear on Today Extra!
It was an incredible experience and I am so grateful for all of the support I received from my friends & family in the lead up to this incredible experience!

#365RedFaces

(Formerly: #threehundredandsixtyfiveredfaces)

To keep accountable and stick to my new year’s resolution in 2016, I decided to be brave and share my weight loss journey on Social Media. I chose Instagram as I didn’t have many followers and it was more focused around a picture rather than words.

I not only completed the 365days but continued by taking a photo every day for more than 600 days! I didn’t post them everyday, but I definitely did the work-out and took the daily #redface selfie. Up until August 2018 I still worked out every single day, but admittedly I also had a couple of days off in May 2018, when I was in Florida, USA.

I love how I feel when I remain active every single day, and I love how I am finally balanced with my food intake, and most importantly: happy with my body as it is, because of what it can do over what it looks like. I love getting stronger and focusing on this instead of what the scales say.

The Toowoomba Chronicle  picked up my story and started checking up on me and how I was going. This started a social media frenzy in 2016:

Not long after, The Warwick Daily News, and the Daily Mail Australia shared my story to their readers.

I now know of people who are choosing to take action to better themselves because of my story.

This is the best result anyone could ask for!

I want to do more and help more people achieve their goals and dreams too!

Everyone is on their own journey. Why don’t you start you own journey today and join my #21redfaces challenge?

I am doing something for ME. What are you doing for YOU?

#LetsGetRedFaced

#IChooseMe

Fast forward to the 1st August in 2018,

I launched a new concept that has helped me, and I believe will help anyone and everyone around the world to live their best lives by working on ‘being better’.

I originally called my ‘concept’ PROJECT REDFACE or PRF for short. The mission of Project RedFace was to promote the 5 RF’s – my core values, into a weight-loss program that does more than just help people lose weight, it guides them to actually reach their goals!

The 5 RF’s are:

RF1: Red Faces

RF2: Real Food

RF3: Respect For Self

RF4: Respect For Others

RF5: Responsibility For My Actions

I announced my new program & the #6weekfix challenge on my Facebook page & Instagram, and soon I had filled the 10 places for my first program which started on the 6th August. 2 successful rounds later, helping 10 people at a time, I was ready to expand further and start helping MORE people to reach their goals!

The 5 RF’s stick around, but ‘Project RedFace’ changes to ‘Be Super’ at the End of November, 2018.

BE SUPER – November 2018

‘Be Super’ because my initials are BS, and Be Super is the PERFECT name for a life changing program, and my Kinesiology session said so as well!

(Side note: I attended a Kinesiology session and the name Be Super came up!! This session was with a fabulous lady named Julie Reardon! (Check her out here: www.juliereardon.com.au ) I knew this name was right as soon as it was said as I got goosebumps! I’ve been learning that I need to remember that I am what I am promoting. It was like I was subconsciously holding on to the word ‘RedFace’ because it is the reason I am sitting here, but I also need to remember that I created this.  I’ve accepted that Red Faces will always be here and a part of me & it is my number one core value too!)

It all began with a RedFace, and with the BE SUPER program, my goal is to spread the word of the 5 RF’s with RedFaces leading the way!

My dad, Russell has always drilled into me the importance about the 3 R’s…. this is where I had that ‘lightbulb’ moment whilst writing my 6 week challenge (This one has also had some name changes! From a 12 week program called 84 red faces, to a 6 week program called #42Redfaces which is now called the #6weekfix! hahaha!) I already had 2 values: RedFaces and Real Food and I also have always had Dad’s 3 R’s drilled into me growing up, and especially in my adult life! It wasn’t until I realised that dad’s 3 R’s were actualy 3 RF’s and so were my 2 core values!!

I was like:

“Holy guacamole, I don’t believe it!!”

It all just FITS and I love it! I hope you do too!

Now we are being super and I am living my best life and sharing snippets of my life to encourage others to live their best lives too!

I wonder what the next chapter will say…

Here are the links to my Social Media Pages for you: